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Data analytics involves collecting, processing, and analysing large amounts of data and making decisions based on this information. Tiina Pärson, leading analyst at Statistics Estonia, said that the use of data analytics in enterprises has quickly gone from being a niche skill to a common and natural part of daily work. “Data analytics is like a compass for enterprises, allowing them to better understand the market and their customers, increase efficiency, and make data-driven decisions. Two years ago, approximately 19% of enterprises used data analytics, while this year the figure stands at

Robert Müürsepp, team lead of national accounts at Statistics Estonia, said that, compared with the previous quarter, the economy was stable. “Compared with the second quarter of 2024, the seasonally and working-day adjusted GDP was up by 0.1%,” noted Müürsepp. According to Eurostat , the EU economy showed slightly faster growth in the third quarter, as the increase in GDP was 0.9% year on year. Statistics Estonia will publish more detailed GDP data for the third quarter of 2024 on 29 November . See also the GDP flash estimate in the statistical database . Learn more about national accounts

Märt Umbleja, leading analyst at Statistics Estonia, pointed out that the last time the dwelling price index fell compared with the previous quarter was in the third quarter of 2023. “Compared with the second quarter of 2024, the prices of apartments decreased by 1% in areas bordering Tallinn and in Tartu and Pärnu cities, and by 7.7% in the rest of Estonia. In Tallinn, apartment prices continued to rise, increasing by 0.9% from the previous quarter,” Umbleja noted. Compared with the third quarter of 2023, apartment prices went up by 5.8% and the prices of houses by 8.1%. The monetary volume

“Last year, the average number of museum visits per person in Estonia was 1.9. The highest museum attendance was seen in Saare and Lääne counties, where there were respectively 4.1 and 3.9 museum visits per person. In Tallinn, the city with the most museums, the average number of visits per person stood at 2.9. Museum attendance was lowest in Rapla county (0.3), with modest figures observed also in Valga (0.7) and Viljandi (0.8) counties,” said Erik Lest, analyst at Statistics Estonia. The number of foreign tourists visiting museums is growing While foreign tourists visited Estonian museums

Sigrid Saagpakk, analyst at Statistics Estonia, explained that the gender pay gap was over 20% in five economic activities: financial and insurance activities (25.5%), information and communication (24.4%), wholesale and retail trade, repair of motor vehicles and motorcycles (23.5%), human health and social work activities (20.7%), and manufacturing (20.2%). Compared with 2023, the gender pay gap in other service activities changed the most, from −18.4% in 2023 to 14.8% in 2024. Last year, the gender pay gap was negative only in one activity – transportation and storage (−7.1%). “It means that

Johanna Linda Pihlak, analyst at Statistics Estonia, noted that the biggest decline at 4% was registered in the turnover volume of stores selling manufactured goods. In grocery stores, the volume of turnover was down by 3%. “However, the turnover volume of enterprises engaged in the retail sale of automotive fuel increased by 2% last year,” added Pihlak. Retail trade volume turned to growth again in the last month of the year. “The turnover of retail trade enterprises was €1 billion in December 2024, and compared with the same month in 2023, turnover volume was up by 1%,” Pihlak pointed out

“Compared with the first quarter, labour market indicators have improved, but remain below the figures for the second quarter of 2024,” said Tea Vassiljeva, analyst at Statistics Estonia. The analyst noted that while the unemployment rate in the second quarter (7.8%) was slightly higher than in last year’s second quarter (7.6%), it was 0.8 percentage points lower than in the first quarter of 2025. “The unemployment rate for men (8.4%) was higher than that for women (7.2%). There were a total of 59,200 unemployed persons in the second quarter, which is 5,000 fewer than in the previous quarter

Sigrid Saagpakk, analyst at Statistics Estonia, said that a smart TV is the most common Internet of Things device in Estonia, used by 57% of internet users. “The second most popular group of devices includes smart watches, wireless headsets and GPS devices, which are used by over a half (53%) of the respondents. Internet-connected home audio systems and smart speakers are also fairly common (28%),” added Saagpakk. Smart fridges and robot vacuums Internet-connected home appliances and voice-activated virtual assistants, such as Alexa or Siri, are gaining popularity – their use has grown by 35%

Minister of Education and Research Kristina Kallas stated that the survey results suggest we are moving in the right direction with our education reforms. “People with lower education levels tend to have weaker skills and lower life satisfaction. Extending compulsory education, as we recently initiated, is clearly the right direction in light of these results. The survey also shows that Russian-speaking residents face challenges in the labor market due to lower skills, often caused by insufficient proficiency in Estonian. Transitioning to Estonian-language education is crucial, and we need to

According to Statistics Estonia, in 2023, the average expenditure of Estonian residents on overnight outbound trips was greater than in the period before the COVID-19 pandemic. The average spending on outbound trips has increased by 43% in the years 2018–2023. The number of tourists accommodated in Estonia has not yet reached the pre-pandemic level, but the share of domestic tourists has increased significantly compared with 2018.